Naturalicious

Naturalicious is an organic, all-natural hair care brand with products for women with curly hair, with a focus on women of color with natural kinky or curly hair with a mission to eliminate the frustration, time and expense that can come with hair maintenance. As the first African American woman to own a patent for natural hair products founder and CEO Gwen Jimmere is a true trailblazer. Having started her company after getting laid off, going through a divorce with a young child, she created and grew Naturalicious out of the ashes of her life and from the ground up. 13 employees later with a growing brand, she is now managing her small empire remotely all while raising and educating her 8 year old son. Naturalicious is sold in hundreds of stores nationwide including Whole Foods and Sallys. Above all else, Gwen wants women to feel beauty as they are. Naturalicious exists to enhance the beauty that’s already there and give you more time for the things that matter most.